THE CRIMSON JOURNAL
Practical advice on social media, paid advertising and search. Written for estate agents and property businesses that want to build trust and stand out.
London’s property market is difficult at the moment. Prices are under pressure, buyers are taking longer to make decisions, and properties that might once
Estate agency has always been a people business. Buyers and sellers choose to work with people they trust. The agent they believe will understand
Most estate agents know marketing matters. Few have a clear, repeatable system that consistently generates valuation enquiries. This guide outlines a practical digital marketing
Last year, Crimson Social generated thousands of buyer and seller leads for estate agents across the UK. And in doing so we learnt that
Instagram has evolved from a photo sharing app into one of the most powerful marketing channels available to businesses today. With more than 2
Most estate agents know they should be using social media. The problem is that many still treat it like a box to tick. They
Estate agency marketing has become more competitive. Listing properties on the portals and occasionally posting on Instagram will only take you so far. Buyers
You search for a real estate marketing agency and find a photographer, a social media manager, a Google Ads specialist and an agency offering
In real estate marketing, attention is everything. Whether you are selling homes, promoting a new development or trying to generate more buyer and seller
PUT IDEAS INTO PRACTICE
Talk to us about social media, advertising and search for your property business.